Inventors of ACT! Return With Contatta!, a Contact Manager Built for the Person, Not the Pipeline

Nearly four decades after ACT!® created the contact management category, Pat Sullivan and Mike Muhney launch an application for professionals whose success depends on remembering people. Available today on the web, with iOS and Android apps coming soon.

SCOTTSDALE, Ariz., Nov. 10, 2026 (GLOBE NEWSWIRE) -- Contatta!, Inc. today announced the public launch of Contatta!, a personal contact management application from Pat Sullivan and Mike Muhney, the duo who created ACT! in 1987 and shaped how a generation of professionals managed their relationships. Contatta! is available now on the web at contatta.com with a free trial, and iOS and Android apps will follow soon.

Since ACT!, contact software has drifted toward two extremes. Enterprise CRM platforms are built to help companies manage sales pipelines, while phone address books store a name, a number and little else. The consultants, advisors, agents, founders and connectors whose careers run on relationships are stuck in between, stitching together spreadsheets, notes apps and memory. Contatta! was built for them.

"When Mike and I created ACT!, the idea was simple: the person who remembers the details earns the relationship," said Pat Sullivan, Contatta! CEO and co-founder. "Over time, CRM became a tool for managing pipelines, and the individual got left behind. Contatta! puts the person back at the center. It's everything we've learned in almost forty years, in an app simple enough to use every day."

Every contact. Every detail. Every follow-up.

Contatta! keeps the full picture of each relationship in one place:

• Profiles that capture what matters. Birthdays, family, how you met and the personal details that build trust, alongside the professional ones.
• Complete history. Every call, meeting and note, so any conversation can pick up right where it left off.
• Follow-ups that actually happen. Reminders and calendar sync, so no promised call or thank-you slips through the cracks.
• A clean start. Import contacts from Google and Apple, then clear out duplicates and stale entries in minutes.
• Contacts that fill themselves in. One click finds a contact's public professional details, like title, company and LinkedIn profile, and you review everything before it's saved.
• Web now, mobile next. Available now in any web browser, with iPhone and Android apps coming soon.
  
  

"Every relationship I've valued started with someone remembering something small about me: a birthday, a child's name, the place we first met," said Mike Muhney, Contatta! co-founder and Chief Evangelist. "That isn't a sales technique. It's how people feel seen. Contatta! makes it easy to be that person for everyone in your world, not just the handful you can keep in your head."

Pricing and availability

Contatta! costs $19.87 per month, a nod to the year ACT! launched, or $198 per year. New users can start a free trial at app.contatta.com. iOS and Android apps are coming soon.

About Contatta!

Contatta!, Inc. makes personal contact management software for professionals who build their success on relationships. The company was founded by ACT! co-creators Pat Sullivan and Mike Muhney and is based in Scottsdale, Arizona. Learn more at contatta.com.

About the founders

Pat Sullivan co-created ACT! and went on to found sales force automation company SalesLogix and team communication platform Ryver. He is the author of Getting Big Sh*t Done and 10 Keys to Entrepreneurial Success.

Mike Muhney co-created ACT!, later founded contact management app VIPorbit, is a professional keynote speaker, and is the author of Who's In Your Orbit?, a book on building relationships that matter.

ACT! is a registered trademark of Act! LLC. Contatta! is not affiliated with or endorsed by ACT! or its owners.

Media contacts

Kari Lowrance VP of Marketing, Contatta!, Inc.
media@contatta.com
940.799.9757

Tall Grass PR
Kari Post
karl.post@tallgrasspr.com
949.246.0113